January 1, 2013 | Topics: Flat World Knowledge, market failure, teaching case, the college textbook market | No Comments
Beal, B. D., & Tarter, J. 2013. Flat World Knowledge: A revolution? Journal of Case Studies, 31(2): 98-113. [PDF, journal]
From the teaching note:
Eric and Jeff believed that the college textbook market was dysfunctional in a number of respects. They believed that Flat World’s business model … more