Content Tagged ‘marketing’

Assessing the Impact of School-Based Marketing Efforts

July 1, 2015 | Topics: , , , | No Comments

Olson Beal, H. K., & Beal, B. D. 2016. Assessing the impact of school-based marketing efforts: A case study of a foreign language immersion program in a school choice environment. Peabody Journal of Education, 91(1): 81-99. [journal]

The paper is part of a special issue entitled “The Role… more