Content Tagged ‘cases’

Business Case Writing

July 15, 2015 | Topics: , , , , | No Comments

I’m currently working on a case on the United States Postal Service (USPS). I wanted a case I could use in my strategic management classes that would require students to apply strategic management principles in a context that involved merit goods (and/or public goods) and would require some … more

Motor Trike: Building a Brand Community

April 1, 2015 | Topics: , , | No Comments

Cater, J. J., Beal, B. D., Tarter, J., & Swimberghe, K. 2015. Motor Trike: Building a brand community. Case Research Journal, 35(2): 73-94. [journal]

Case Synopsis:

In August 1994, Jeff and Diane Vey purchased FNJ Engineering a fledgling motorcycle conversion kit manufacturer located in Troup,… more

Implementing a “SWIF” Program in an Undergraduate Strategy Course

January 1, 2013 | Topics: , , | No Comments

Tarter, J. & Beal, B. D. 2013. Implementing a “SWIF” program in an undergraduate strategy course: Processes, results and recommendations. The Journal of Learning in Higher Education, 9(1): 153-161. [PDF, journal]

Abstract:

As faculty charged with the continued development and delivery… more

Flat World Knowledge (Critical Incident)

January 1, 2013 | Topics: , , | No Comments

Beal, B. D., & Tarter, J. 2013. Flat World Knowledge: How to pay authors to write free textbooks? Journal of Critical Incidents, 6: 67-70. [PDF, journal]

Overview:

Jeff Shelstad, together with Eric Frank, founded FWK in 2007 with the intention of disrupting and reinventing the college textbook… more

Family Business in Louisiana: The Case of Rabenhorst Funeral Homes

January 1, 2007 | Topics: , | No Comments

Cater, J. J., Beal, B. D., Justis, R. T. 2007. Family business in Louisiana: The case of Rabenhorst Funeral Homes. Annual Advances in Business Cases, 27: 221-237. [PDF]

Abstract:

Rabenhorst Funeral Homes is the oldest continuously owned family business in Baton Rouge, LA. Founded in 1866 by Charles… more